Shruthi Santosh N
Shruthi Santosh N (also known as Shruthi M or Shruthi Gurram) is an Indian entrepreneur, fashion designer, NGO leader, and the founder of Bhava Smart Solutions Pvt. Ltd. She is also the co-founder of the Ashrith Jeevan Global Foundation and plays an active role in the Anti-Corruption Human Vision Foundation, contributing significantly to women empowerment, SHG development, sustainable growth, and social transformation. Born on 23 December 1990 in Bangalore, India, she is recognized for blending fashion innovation, community-driven entrepreneurship, and international collaboration. Her ventures span apparel, talent promotion, digital creativity, and large-scale community upliftment programs.
Early Life and Background Shruthi Santosh was born in a supportive family in Bangalore to Markendey and Meena. She grew up alongside her sister, Meghana, in an environment that encouraged creativity, discipline, and social awareness. She later married Santosh N, and the couple has a daughter named Charishma. Shruthi’s early interest in fashion, design, and entrepreneurship laid the foundation for her career. Her experiences with grassroots women’s groups and community-led programs further shaped her vision for socially responsible business development.
Entrepreneurial Journey Bhava Smart Solutions Pvt. Ltd. Shruthi founded Bhava Smart Solutions with the vision of merging business innovation with meaningful social impact. The company operates across:
• Fashion & apparel manufacturing • Brand development • International trade collaborations • Skill enhancement & training • Community-driven production models
Under her leadership, Bhava Smart Solutions has grown into a multi-sector enterprise known for quality-driven products and technology-aligned business strategies.
Fashion Brands and Design Leadership Shruthi has built a distinguished portfolio of fashion brands that reflect her creative direction and market understanding. Bhava – Men’s Wear & Ethnic Collection The brand offers:
• Men’s denim • Casual and formal shirts • Ethnic wear • Lightweight modern collections • Sarees and designer women’s apparel
Bhava is recognized for its combination of quality, affordability, and urban-inspired fashion. Fitsyou – Women’s & Kids’ Wear Shruthi expanded into women’s and children’s clothing with Fitsyou, offering:
• Women’s ethnic wear • Western wear • Kids’ everyday casual clothing • Budget-friendly yet premium-quality designs
Fitsyou has quickly earned a loyal customer base among families seeking comfort and modern styling at accessible prices.
Digital Creativity & Talent Promotion: 'Looks India' Shruthi is also the founder of Looks India, a content and talent-promoting platform focused on:
• Showcasing creative individuals • Supporting models, designers, and artists • Encouraging youth participation in fashion & digital media • Producing high-quality creative content
The platform strengthens India’s growing influence in digital branding and creative storytelling.
International Collaborations Through Bhava Smart Solutions, Shruthi has established partnerships with companies in:
• United Kingdom • Austria
These collaborations involve:
• Inbound service support • Software development • Technology integration • Cross-border expansion
These initiatives position her brand as a globally connected and future-ready enterprise.
Social Impact and NGO Leadership Shruthi is deeply committed to social responsibility and sustainable progress. As co-founder of the Ashrith Jeevan Global Foundation, she supports:
• Plantation drives • Women empowerment • Environmental sustainability • SDG-based development models • Training for SHG (Self-Help Group) and TG (Transgender) communities
She also contributes to the Anti-corruption Human Vision Foundation, advocating transparent governance and social accountability.
Boutique & Community Expansion Plans Shruthi is planning to establish boutique stores in:
• Bangalore • Chennai • Hyderabad
These boutiques will be powered by SHG communities, offering:
• Women-led entrepreneurship opportunities • Local employment • Community-based production • Ethical supply chain systems
Her expansion model ensures inclusive, high-impact business growth.
Collaboration with Sujay Gurram A key contributor to Shruthi’s success is her brother, Sujay Gurram (Sujay M)—an expert in gaming, event management, digital production, branding, and apparel marketing. Sujay’s achievements include:
• Selling 19,000+ apparel units via WhatsApp • Leading community commerce initiatives • Creative direction for fashion shoots • Managing gaming & corporate events
Together, Shruthi and Sujay work on:
• Corporate event management • Brand identity development • Product photography & videography • Social & corporate gaming events
Their combined expertise enables multi-domain growth and creative excellence.
Legacy and Vision Shruthi Santosh is widely regarded as a visionary entrepreneur who:
• Drives innovation in the fashion-tech ecosystem • Champions women empowerment and SHG development • Builds global partnerships • Fosters digital creativity and talent recognition • Advocates sustainable and ethical business practices
Her journey reflects the spirit of modern Indian entrepreneurship—ambitious, socially conscious, and future-ready. References
1. Aashid Jeevan Global Foundation and Anti Crop Human Rights Foundation Launch Project Vanam for Environmental and Social Transformation. Retrieved 23 December 2025. 2. Meet Mrs. Shruthisantosh N: The Woman Powering India’s New-Age Fashion and Social Impact Movement. Retrieved 23 December 2025. 3. Mrs. Shruthisantosh N: Empowering Fashion, Community, and Education Through Bhava Smart Solutions. Retrieved 23 December 2025. 4. Shruthi Santosh N: Weaving Dreams With Determination — A Journey From Humble Beginnings to Global Recognition. Retrieved 23 December 2025. 5. Aashid Jeevan Global Foundation and Anti Crop Human Rights Foundation Launch Project Vanam for Environmental and Social Transformation. Retrieved 23 December 2025.